A salesman comes home and hears hard breathing female noises from
inside his home. He walks in the front door to find his wife on the
floor of the living room, naked. His wife then yells, "Help! Help!
I'm having a heart attack!"
The salesman runs into the kitchen to call 9-1-1 when of his kids
runs up to him and says, "Daddy! Daddy! There is a naked man in the
closet upstairs!"
The salesman runs upstairs, opens the closet door and sees his best
friend Bob. "Bob! What the heck do you think you're doing? My wife
is having a heart attack and you're up here clowning around trying to
scare the kids!"
Moral of the story. True sales professionals know that often their
success depends upon their keen sense of observation. They must be
acutely aware of the smallest telltale signs of what is really going on
around them. Failure to do so, could mean that they miss the obvious
signs of trouble at a prospect's location, or perhaps allow a competitor
to swoop in and establish a close relationship with one of their
closest clients, right under their very nose.
"There are three kinds of men. The one that learns
by reading. The few who learn by observation. The rest of them have to
pee on the electric fence for themselves." - Will Rogers