An eighty-year-old, semi-retired salesman, was having his annual
check-up. He boasted to the doctor: "I've got an 18-year old bride who
is pregnant with my child. How about that, eh, doc?"
The doctor thought for a moment and said, "Let me tell you a story. I knew a guy who was a keen hunter, but one weekend he left home in a hurry and accidentally picked up his umbrella instead of his shotgun. Later that day, he came face to face with a huge grizzly bear. The hunter raised his umbrella, pointed it at the bear and squeezed the handle. And guess what? The bear dropped dead!"
"That's impossible!" said the semi-retired salesman. "Someone else must have shot that bear!"
"That's kind of what I'm getting at," said the doctor.
Moral of the story. True sales professionals know that in order to succeed at sales you need to be humble. Prospects and customers like to brag about their achievements, and their good fortune. If you want to sell them something new, you need to get them to speak about their problems, their firm's short comings and their future needs. Waste your time in front of customers and prospects bragging about your successes and accomplishments and you will be out standing in a field alright. All by yourself.
"When boasting ends, there dignity begins." - Owen D. Young
The doctor thought for a moment and said, "Let me tell you a story. I knew a guy who was a keen hunter, but one weekend he left home in a hurry and accidentally picked up his umbrella instead of his shotgun. Later that day, he came face to face with a huge grizzly bear. The hunter raised his umbrella, pointed it at the bear and squeezed the handle. And guess what? The bear dropped dead!"
"That's impossible!" said the semi-retired salesman. "Someone else must have shot that bear!"
"That's kind of what I'm getting at," said the doctor.
Moral of the story. True sales professionals know that in order to succeed at sales you need to be humble. Prospects and customers like to brag about their achievements, and their good fortune. If you want to sell them something new, you need to get them to speak about their problems, their firm's short comings and their future needs. Waste your time in front of customers and prospects bragging about your successes and accomplishments and you will be out standing in a field alright. All by yourself.
"When boasting ends, there dignity begins." - Owen D. Young
