Saturday, August 31, 2013

Sales Joke of the Day (August 31) The Mugging.

The well-dressed salesman was walking down a dark street in New York's garment district when he was accosted by a mugger.  Ordered to hand over all his money, the salesman did so, placing three hundred dollars in the mugger's open hand.

When he'd surrendered all his money, the salesman casually retrieved six dollars from the pile of cash and slipped them back into his wallet.

The shocked mugger in a state of disbelief asked,  "Just what do you think you're doing?"

The salesman replied, "I always get two percent on cash transactions."

Moral of the story.   True sales professionals know that in order to be successful they must keep track of their commission rate and make sure that they get their piece on any transaction that happens in their territory.   If you let just one transaction go down in your territory, that you don't get paid on, you will be perceived as weak and you will be taken advantage of time and time again.  Sales is a zero sum game folks.   If you get gamed, you will get zero commissions and will soon have to look for sum thing else.

"An advertising agency is 85 percent confusion and 15 percent commission."      -   Fred Allen