The salesman's son was performing in a school play when he suddenly fell through a large crack in the floorboards.
The audience gasped, but the salesman stood up a reassured them all when he said: "Don't worry folks! It's just a stage he's going through."
Moral of the story. True sales professionals know that their success often depends on knowing what stage in the buying cycle their prospect is in. If you don't know what stage, how can you know what play? And if you don't know what play how can you possibly know your lines? Stages. Become an expert at them before your sales career falls through the floorboards.
"The highest possible stage in moral culture is when we recognize that we ought to control our thoughts." - Charles Darwin
The audience gasped, but the salesman stood up a reassured them all when he said: "Don't worry folks! It's just a stage he's going through."
Moral of the story. True sales professionals know that their success often depends on knowing what stage in the buying cycle their prospect is in. If you don't know what stage, how can you know what play? And if you don't know what play how can you possibly know your lines? Stages. Become an expert at them before your sales career falls through the floorboards.
"The highest possible stage in moral culture is when we recognize that we ought to control our thoughts." - Charles Darwin