Tuesday, February 18, 2014

Sales Joke of the Day (archives) The Collection Letter.

Mr. D. Ed Beat, a salesman, was in dire need of periodontal work, so Dr. Graves, an oral surgeon, performed a series of operations over a three-month period.  The salesman however, paid only for the first third, ignoring all Dr. Graves remittance notices and threats of collection agencies.  Finally the desperate oral surgeon enclosed a snapshot of his three little children in a note that read, "Dear Mr. Beat -  here's why I need the money you owe me."

Dr. Graves was thrilled when an envelope arrived from D. Ed Beat a week later.  Opening it up, he found a large photograph of a gorgeous woman.  Scrawled on the bottom was a note form his errant patient:  "Dear Dr. Graves - here's why I can't pay!"

Moral of the story.   In today's world of e-business, e-mail and e-lectronic communitcations; sometimes if you really want to get your message across take it old school!   Sending out an eye-catching brochure with a personalized note just scrawled across the bottom gets noticed.  It shows you care.  By the way, when it comes to debt, professional sales people should know, you never bite off more than you can chew. 

"Friendship, like credit, is highest when it it not used."    -  Elbert Hubbard