Saturday, April 19, 2014

Sales Joke of the Day. (April 19) Sinking sales.

An inexperienced real estate salesman asked his boss if he could refund the deposit to an angry customer who had discovered that the lot he had bought was under water.

“What kind of salesman are you?” the boss scolded. “Get out there and sell him a boat.”

Moral of the story.   True sales professionals know that in order to succeed at sales you have to be a bit of a gambler.  You have to know when to hold them, know when to fold them, know when to walk away and know when to run.  But when it comes to your customers, if one of your sales sinks below their level of acceptability, don't bail on them.   Bail with them.  Work on creating a mutually acceptable resolution to the problem.  Doing so will stop you from merely treading water just to keep your career afloat.  Instead, you'll be swimming forward towards your next promotion.

"In the ocean of baseness, the deeper we get, the easier the sinking."   
-  James Russell Lowell