Saturday, May 31, 2014

Sales Joke of the Day (May 30) The Tractor.

On the road in Amish country, in the 1930's,  a tractor salesman stopped outside a homestead, where he saw a young man milking a cow.  The salesman casually strolled over to the young man and prepared to make a lengthy pitch for his business.

But just as he was getting started, an old man near the gate called to the young lad, "Luke, get in the house!  And who's that you're talking to?"

"He's a tractor salesman, Pop!"

"In that case," added the old man, "you'd better take the cow inside with you too!"

Moral of the story.   True sales professionals know that it is never wise to waste time with folks who aren't the decision maker.   The real decision maker might resent your attempt at going around him, and your efforts will get ploughed under.  And, don't forget to call ahead first in order to make an appointment.   Last, now you know where the term "gatekeeper" comes from.

"That's the great thing about a tractor.  You can't really hear the phone ring."    
-  Jeff Foxworthy

Big wheels always get the big deals